Environment

Vision

– Strategy

– Proof of Concept: Lake Nona et. al.

Multiple Impenetrable Competitive Moats

– Olympism Compatible [10]

– IOC Support: “The Bach Moment”

– New Discipline Capable

– New Tennis Experience [10]

– Proven Superior Game [Racket:Nx]

– Superb Developer [One Hamsa]

– Significant Revenue  Opportunity

– Containable Low Costs

– Clear Business Models: Sports/Gaming/Hybrid/Development

– “The Fast Track”

– The ‘esports’ Vacuum

– Existing Infrastructure: Communication/Competition/Funding

Precedent: The Wii

– VR Not Fully Adopted

– Facebook Partnership

– Positive Social Impact

– Virtual Sports Association

– Expand the Sport of Tennis

– Build Tennis Participation

– New Financial Support

– Define, Deploy, & Control New Product Space [10]

– Build Major Multi-Sport Collaboration

– Be a Presence in Paris 2024

– Occupy a “Blue Ocean” Market and Product Space

– “It’s not tennis.” [3]

– ‘Esports’ Confusion

– Naming Clarity

– VR Not Fully Adopted

– Existing Bureaucracy

– New ITF Process

– No Investment History

– A Cross-Domain Project: Sports/Gaming/Virtual Reality

– Virtual Sports Competition [2 – 10, depending on timing]

– ‘Esports’

– Developer Dysfunction [3]

– Facebook Concerns