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– Vision
– Strategy
– Proof of Concept: Lake Nona et. al.
– Multiple Impenetrable Competitive Moats
– Olympism Compatible [10]
– IOC Support: “The Bach Moment”
– New Discipline Capable
– New Tennis Experience [10]
– Proven Superior Game [Racket:Nx]
– Superb Developer [One Hamsa]
– Significant Revenue Opportunity
– Containable Low Costs
– Clear Business Models: Sports/Gaming/Hybrid/Development
– “The Fast Track”
– The ‘esports’ Vacuum
– Existing Infrastructure: Communication/Competition/Funding
– VR Not Fully Adopted
– Facebook Partnership
– Positive Social Impact
– Virtual Sports Association
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– Expand the Sport of Tennis
– Build Tennis Participation
– New Financial Support
– Define, Deploy, & Control New Product Space [10]
– Build Major Multi-Sport Collaboration
– Be a Presence in Paris 2024
– Occupy a “Blue Ocean” Market and Product Space
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– “It’s not tennis.” [3]
– ‘Esports’ Confusion
– Naming Clarity
– VR Not Fully Adopted
– Existing Bureaucracy
– New ITF Process
– No Investment History
– A Cross-Domain Project: Sports/Gaming/Virtual Reality
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– Virtual Sports Competition [2 – 10, depending on timing]
– ‘Esports’
– Developer Dysfunction [3]
– Facebook Concerns